Thursday, April 01, 2010

JCB across America -- for Haiti reconstruction

This is no April Fool's joke -- it's a mix of fun and fundraising!

On the day the world announced $10 Billion in aid to help rebuild Haiti, heavy equipment company JCB is kicking off a month-long cross-country road trip -- in a huge JCB backhoe!

JCB hopes the 26-day trek will both remind Americans that Haiti’s long road to recovery is only just beginning, and encourage them to show their continued support – either by visiting one of the 11 featured route stops or visiting to make a donation. Additionally, an American Red Cross mobile blood-collection vehicle will be stationed at select “pit stops” (JCB dealerships) along the route for those who wish to donate blood as part of this effort.

Today the JCB is in Montgomery Alabama, a very cool little road trip destination !

Next stop, Baton Rouge...


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